ARCHITECTURE: Doors of Perception Conference, The Netherlands.

From: IN%"[email protected]" "Industrial Design Forum" 11-OCT-1993
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To: IN%"[email protected]" "Howard Lawrence"
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Subj: "Doors of Perception" Conf Info

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From: John Struthers <[email protected]>
Subject: "Doors of Perception" Conf Info
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Here is some further information from the Netherlands Design Institute
regarding their "Doors of Perception" conference ....
(I posted details of the conference speakers a few weeks ago.)


Nederlands Vormgevingsinstituut/The Netherlands Design Institute
Postbus 15797, 1001 NG Amsterdam, The Netherlands.
telephone +31-20-638 1120 . telefax +31-20-620 1031
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DOORS OF PERCEPTION Conference
==============================

October 30-31, Stedelijk Museum, Amsterdam, organised by The
Netherlands Design Institute and Mediamatic magazine, DoP is a
ground-breaking conference for which leading thinkers from the
fields of graphic and industrial design, architecture, information
technology, philosophy, computer science, business and media will
assemble at the Stedelijk Museum, Amsterdam, to consider the
cultural and economic challenges of interactivity + the role of
design in turning information into knowledge, for example the
visualization of complex scientific data + the challenge of
'smart objects' and 'smart space' as computing and communications
increasingly permeate the environment + the need for an ethical
and cultural response to the $70 billion a year 'digital gold rush'
that grips telecommunications, computing and consumer electronics
+ the role of design within new forms of industrial organisation,
such as the 'virtual corporation'.

Programme Summary
-----------------

-- The confrence will begin on Saturday with an overview of the rapidly
emerging field of interactivity design. From washing machines to cars,
from TVs to bathrooms, the physical world is becoming increasingly
computer-controlled and in some way interactive. The penetration of
interactive cable and TV into most European homes will radically
increase this trend.

The experience of ordinary people with the interfaces to some
'intelligent' objects such as video recorders is a source of irritation
and stress; but the automated cash dispenser has become a permanent
feature of High Streets around the world. What is it that makes one
product make us feel stupid and inadequate, while another becomes
an indispensible part of our lives?

Issues of interactivity are not only important in the physical world:
telecommunications and cable companies continue to invest tens of
billions of dollars a year in 'Superhighways of the Mind' - high speed
information networks that will deliver exponentially - growing volumes
of digital text, data, sound and pictures. As the volume of information
available to us increases, so sifting out the good from the bad, the
desirable from the useless - in short, turning raw information into
useful knowledge - becomes even harder. It also becomes a question of
design.

-- Sunday will focus on the design issues arising from new media technology.
What is 'interactivity' and how is it designed? How, for that matter, can
interactivity design be taught? What methodologies and skills are needed
for what is, by definitions, a multi-disciplinary activity?

The interactivity designer has a whole pallet of new tools - including
sound, light and space - but how do interactive or digital tools differ
from physical tools? In addition, whole new languages of symbols are
evolving, such as icons, 'micons' (moving icons) and 'earcons' (aural
icons) for use in designing interfaces, intelligent 'agents' and the
surfaces of physical objects.

Other design issues will include 'ubiquitous computing' - small, cheap
computers embedded invisibly into the working and living environment
to assist human sensory intelligence. Objects will become aware of and
respond to the location, state, and activities of other objects in the
world, both animate and inanimate. Profound epistemological questions
are raised: what will it mean to design and live in 'Smart Space'
surrounded by 'Smart Objects' and even 'Smart Sound'?

The final session of the conference will consider an agenda for future
research to be undertaken at the Netherlands Design Institute in
collaboration with other institutions and companies.


* Information & Registration Service - Sonja van Piggelen
phone +31-(0)20-617 0390
fax +31-(0)20-617 4679
* Register early; (before Friday 15th October) the number of seats
available is limited.

* Do not come without a reservation

-----------------------------------------------------------------------
Name: John Struthers FRSA MCSD Product Designer
Organization: Hewlett-Packard Ltd Queensferry Microwave Division
Email: [email protected]
Address: South Queensferry, West Lothian, EH30 9TG, Scotland, UK
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Opinions expressed are my own, and are not intended to be an official
statement by Hewlett-Packard Company
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